This site was a vegetarian/plant-based version of "Weight-Watchers" -- It was a robust online app, featuring a system for paid memberships, a USDA-connected meal tracker which calculates calories, fiber, antioxidants, and other nutrient data; And it would chart your progress using attractive graphs on the My Progress page.

Also featured website affiliates; e-commerce; weekly menus; recipes; geo-location to find a local director; and many other members-only custom functionalities.

The owners dissolved their business in 2016 so this app is no longer online, but a demo may be available upon request.